Aestacia Luxe

Written By Jasmine Grace

Run-of-Show

Aestacia Luxe Candle Co. has hosted many candle making parties, but never had anything to show for it. We curated their influencer guest list and ran the show during the event. This allowed founder, Renada, to focus on what she loves best: candles.

80+ Attendees

75 Content Assets

4 Local Influencers

Goals

  • Increase brand visibility locally through curated influencer outreach

  • Generate media and social attention

  • Position the brand as premium and memorable

My Role

  • Partnerships and influencer coordinator

  • Run-of-show and event flow strategist

  • Content capture for post-event social media and press recaps.

What We Did

  • Managed on-site execution to ensure smooth operations

  • Handled influencer outreach

  • Planned content capture for social and press

Results in 3 Months

  • 80+ attendees for the tea party

  • 4 local influencer features

  • Strong follow-up leads for future events and partnerships

  • 75+ pieces of content delivered next day via Google Drive

Jasmine Grace

Jasmine Grace is a creator, host, and writer based in Mississippi. She hosts Iconic Inc., a conversation show for women building their next chapter, and shares her read on style, culture, and modern womanhood in her content. Through Limelight, her creative studio, she works as a brand strategist for lifestyle brands, helping good businesses get the attention their work deserves. For studio services, inquire here.

http://www.instagram.com/theejasminegrace
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